Sunsign Controls and EC Sports Management Announce Strategic Partnership to Drive Innovation Across North American Motorsports
EC Sports Management (ECSM) is proud to announce a new partnership with Sunsign Controls, a leader in advanced lighting and energy management systems. Together, the two companies will focus on delivering innovative, sustainable, and cost-efficient lighting and control solutions to racetracks, race teams, and motorsports facilities throughout North America.
This partnership brings together Sunsign’s expertise in energy-efficient lighting technology and ECSM’s deep network across professional racing series, including NASCAR, IMSA, and IndyCar. The collaboration will target facility upgrades, team operations centers, and event infrastructure — areas where precision lighting and efficient energy use can enhance safety, performance, and fan experience.
“Partnering with Sunsign Controls is a natural extension of what we do at EC Sports Management,” said Aaron Studwell, Ph.D., President of ECSM. “We’ve built our business around connecting brands that create measurable value within motorsports. Sunsign’s focus on smart, sustainable lighting aligns perfectly with our vision to improving racing operations more efficient and sustainable, more fan friendly, and ultimately more successful.”
Through this collaboration, ECSM will lead sales and relationship development across racetrack operators and team facilities, helping Sunsign Controls reach new markets where performance and sustainability intersect.
Sunsign’s systems are already in use across commercial and industrial facilities nationwide, providing measurable reductions in energy costs and maintenance. Expanding into motorsports gives the company a unique opportunity to bring that same innovation to the high-speed world of racing — where every watt and every second count.
Together, ECSM and Sunsign Controls are setting a new standard for technology, performance, and sustainability in motorsports.
To learn more about our EC Sports Management’s sponsorship opportunities and our partnership with Sunsign, contact us.